isn't it great when something turns out not like you'd expect?

They started off with this..

(Notice the blend of the Cadbury's Flake song and the gorilla drumming tune (kind of) in the background.)

But since then, Cadbury's have come a long way. The standard in their advertising has improved vastly. They've managed to create adverts which really stick in the public's mind.

This is the latest version of the advert above:



I really thought it was a perfume advert at first and was impressed they'd gone to that much effort for a chocolate advert... mmm

Potential inspiration:

Yours truly,

Booth